Suzuki's "Back" from the United States

Suzuki's "Back" from the United States - Suzuki United States (U.S.) states withdrew from the prestigious exhibition in the country, the Los Angeles Auto Show (Laas) held next month and the Detroit Motor Show 2012. The reason, the financial crisis caused the company had to tightenspending.
Jeff Holland, the jury spoke Suzuki U.S. said last year we participated last Laas andDetroit in 2008. "For next season, we will be more selective in choosing the exhibition. We just followed the exhibition in accordance with the targets to beachieved," said Holland, Autonews reported yesterday (26/10).
Suzuki also said, will focus on increasing sales in the 20 regions in the U.S. toincrease its market share. Suzuki sales in the United States in recent years has decreased. In California for example, through September - based on data fromExperian Automotive New Car Dealers Association of California - The new Suzukisold 430 units -
In addition, the pressure also came from Japan with the strengthening of the yenagainst the U.S. dollar. As a result, the models produced in Japan, its competitiveness is reduced. Meanwhile, the model created in the land of UncleSam's competitiveness is still lacking.
Holland continued, the funds owned by Suzuki's U.S. marketing also decreases theamount is large enough in recent years because of the economic crisis. "Therefore,we chose a conservative approach," he explained.
Suzuki sales in the United States in 2007 reached 100,000 units more. Last year, just 23,994 units. Throughout January-September 2011, Suzuki sales slowly began to rise 20 percent to 20,284 units compared to same period last year.